Digital Marketing Executive
Reference: 21651
Location
BelfastSalary
CompetitiveJob Type
PermanentDate Posted
12 January, 2024Our client is seeking an experienced Digital Marketing Executive (12 Month FTC). Working closely with the Head of Marketing, the Digital Marketing Executive will be responsible for the delivery of the digital marketing strategy and assisting in the delivery of the overall marketing strategy. Whilst a key focus of this role will be around digital marketing, there will be a need to be flexible to assist with all areas of marketing including events.
RESPONSIBILITES
Content creation in the form of blogs, content downloads, presentations, weekly and monthly newsletters;
Review of technical content to ensure Search Engine Optimisation (SEO) and alignment to buyer personas and purchasing journey;
Development and design of graphics for social media posts;
Maintenance and ongoing update of websites and social media channels;
Monitor and analyse social and digital activity from competitors;
Development and delivery of all email marketing to ensure maximum return on investment;
Maintenance of HubSpot CRM platform;
Preparation and promotion of online and in person events and training sessions;
Assistance in preparation of proposals and presentations;
Assistance in the implementation of the overall marketing plan;
Any other duties as reasonably required.
ESSENRIAL CRITERIA
Minimum of 3 years’ experience in digital marketing.
Have relevant qualification and/or degree in marketing/digital marketing.
A competent writer relevant to our culture and professional service environment.
An excellent communicator.
Social media advocate with a passion for content creation.
Understanding of content marketing and SEO.
Diligent, with excellent levels of attention to detail.
A quick learner with the ability to work and thrive in a fast-paced working environment
DESIRABLE CRITERIA
Experience in the professional services industry.
Experience using social media graphics software e.g. Canva (preferable).
Experience using Adobe Premiere Pro to create and edit video content (preferable).
Experience using HubSpot Sales and Marketing CRM.
Next Steps:
Please submit your application or speak to a specialist consultant from the Abacus team on 0044 (0) 28 9031 3157 for a confidential discussion.
We aim to respond to all inquiries within 4 business hours.
The team at Abacus manages a range of permanent and contract positions throughout Northern Ireland, the UK and the Republic of Ireland.
If you are experienced and/or professionally qualified we can support your job search.
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